Brand Identity
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Product Design
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Web Design
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2023
As a full-service solution for Incredible, we worked on everything from their brand & website to their mobile app
Duration
X months
Highlights
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Success
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Client overview
Incredible is a new product designed to help people effectively manage their borrowing, assisting users in paying off loans and credit cards faster, reducing interest payments, and achieving financial independence. It also offers insights on optimizing loan repayment strategies to save on interest fees.
We served as Incredible's comprehensive design solution for an entire year, supporting them from their pre-seed stage through to the launch of their app. Additionally, Incredible joined our Equity Investor Program, which minimized the direct financial impact on them as they scaled up.
During our collaboration, we followed a structured approach within our Accelerator Program, working progressively with Yas and the team on individual tasks. This included initial brand workshops, followed by product and web design, then developing the marketing website, communications, and pitch deck. While this method may have been slower, it was effective in reaching the ultimate goal.
The subscription model was well-suited for the Incredible team, and they eventually secured $120,000 in funding from Techstars VC, demonstrating the success of their journey.
Solution